Jamies Work on the Relaunch of Campaign Magazine

When Haymarket were looking to rebrand their magazines and websites they initially chose to work with one of the largest branding and advertising agencies in London (no names out of professional courtesy). However, based on the target audience they were focused on (the advertising industry) they were looking for some innovative ideas.Jamie Sylvian at nudge came up with an exciting …

Jamies Work on the Relaunch of Civil Service Magazine

Civil Service World Magazine is read by MP’s, MEP’s Civil Servants and Ministers to keep up with the machinations of political life in the UK. Publishers Dod’s were focusing on a revamp of their online and offline offering and looking for innovative ways to get the message across to their readers. Nudge Founder and copywriter Jamie Sylvian was chosen as …

The windows were bullet resistant, three inches of military grade armor plating that no bullet could penetrate. The tyres too, would re-inflate within half a second of a direct hit by high velocity weapons fire, allowing the occupants to avoid hijacking, robbery and even death

“Recent events on a dim, grimy street in Beijing could trash your hopes of holding on to the value in your IRA in 2014. Today, we show you how to turn the tables. So instead of losing, you could add as much as 90.4% to your retirement plan”…. Chinas New Gold Rush On September 25th 2011, outside a provincial bank on …

This month, 3,114 Key Decision Makers in the Tooling Industry Will Reach for P&TR Magazine

Power Transmission, Engineering and Tooling Industry Dear [NAME] This month, 3,114 key decision makers in the Power Transmission, Engineering and Tooling Industry will reach for P&TR magazine to get the latest news, updates, technical advances, industry gossip and access to products and services that help them build and manage their business. For over a decade they have trusted us to bring breakthrough …

Beware the Pinstriped Hijackers

Do you feel it too…. That the lunatics have taken over the asylum? What the heck is going on in Washington! Helicopter Ben Bernanke and his cosseted cronies, sipping vintage brandy while jobs and homes disappear across our once great nation, wondering where next to waste your hard earned money, all for the greater good of the country (at a …

The mealy mouthed meanderings of Pollsters and Pundits, Yea-sayers, Nay-sayers and Doomsayers…

If you demand more than the Fog Horns and sound-bites of pantomime politics…  If you want the whole story, not just the mealy mouthed meanderings of Pollsters and Pundits, Yea-sayers, Nay-sayers and Doomsayers… If you want intelligent debate and independent political analysis of the stories that matter…  Don’t Just Follow Westminster….  Follow Whitehall. Dear [NAME] You already know how Total Politics Magazine helps you …

In the past year, 34,593 hotel owners, managers, developers and specialist architects from all corners of the globe have visited hotelnews.com, searching for suppliers just like [prospects name].

Original Version Dear  NAME, It is such a pleasure to see [client name] continuing to advertise and write editorial for PUBLICATION NAME and I hope you have received your copy of the book which I sent out in January? In total 16,000 copies of PUBLICATION NAME have been sent out worldwide and our strong website attracts more and more users every …

Sales Oriented Article for B2B Event

Here’s our take on it….How many agents left your contact center in the last 12 months? The year before that? How many agents left your contact center in the last 12 months? The year before that? According to a study by HR research and advisory firm McLean & Company, disengaged employees cost organizations an average of $3,400 USD a year …

B2B? -Free Download Zero Friction

Nudge marketing is a strategy that mixes standard B2B marketing communications practice, Attention, Problem, Solution, Proof and Action with new findings in in psychology and neuroscience. This free marketing blueprint from Nudge founder Jamie Sylvian presents the strategy we are advising clients to use to make lead generation smoother. a step by step strategy to use in our next campaign, …

Agent Disengagement Solved

SUBJECT LINE: Agent Disengagement Solved Hello NAMEHERE You know how agent stress and disengagement seems to be the biggest struggle at more or less every Police Contact Centres in the UK, and how responding to that challenge falls to you? Well, we’ve solved it. We solve it with a visual wallboard that goes far beyond call metrics response times and …

How many of today’s franchises offer you the chance to buy a product once, and then rent it to your customers, month after month, building into a £15,000+ a month income?

The simple, risk free franchise that pays YOU up to £15,000 EVERY MONTH for the REST OF YOUR LIFE! How many of today’s franchises offer you the chance to buy a product once, and then rent it to your customers, month after month, building into a £15,000+ a month income? Here are the key points to this amazing franchise opportunity; …

Team Buddy The NEW App for sales managers that gives you the whole picture of your entire sales and marketing efforts at a glance

Dear Manager Is this how you  keep on top of things right now? A CRM for customers…Separate forms for leads, customers and referrals.   A scheduler for client appointments… A weekly sales report on excel and charts to see how this months sales are progressing… And a  wall calendar with training events and meetings scribbled wherever theres a space to …

How To Create Advertising the Sells

By Sales Communications Writer Jamie Sylvian Nudge has created multi million pound online and offline marketing campaigns for financial publications in the UK, Asia and United Kingdom, creating sales communications for both Government and Private Sector clients. Here in short are the most important things we have learned about selling insurance online. Each one can be adopted by your marketing …

“I still think you’re a looneytoon!”

Context: No doubt you’ve heard that using your prospects name nudges up responses? (nudge marketing 101) – In this email, sent to around 8000 ‘cold’ B2b Small business owners for our own marketing, I was feeling a little playful. Using standard mail merge, I challenged myself to say the persons name as much as possible in a single email. So, …

"I just Wasted TWO FREAKIN’ Hours on YOU!

Two Freakin’hours [FNAME] Almost to the minute…. That’s how long I spent researching the‘best’ way to get in touch with you this morning. It’s a pitch. I get it, you get it. Mmmhhhmmm… AWWW C’mon! You’re still reading, right? So, I’m good at this stuff. Very, very good. Need proof? Seriously, a Billion Quid, and they call me! Or ask …

Can you think of any other trading strategy that pays you £835 in a single hour….44% in a month….and 311.6% in just 28 weeks? We are powering up for some huge profit taking in the next few months

[FIRSTNAME], Can you think of any other trading strategy that pays you £835 in a single hour….44% in a month….and 311.6% in just 28 weeks? We are powering up for some huge profit taking in the next few months Dear [FIRSTNAME], Thank you for signing up to take a look at Spread Trade Insider. According to pro level traders, the …