Jamie’s Work on the Relaunch of Campaign Magazine

Campaign Magazine is Iconic. Published in seven countries by Haymarket Publishing, it is ‘the’ go to magazine for the advertising industry.

When Haymarket were looking to rebrand their magazines and websites they initially chose to work with one of the largest branding and advertising agencies in London (no names out of professional courtesy). However, based on the target audience they were focused on (the advertising industry) they were looking for some innovative ideas.Jamie Sylvian at nudge came up with an exciting new approach. See the project here.

The project involved creating new headlines, straplines and ‘snippets’ that would position Campaign Magazine as the preeminent magazine for the industry.

Jamie also writes for 9 other Haymarket publications.

“Campaign is an iconic magazine known worldwide to focus on the creative, marketing and advertising industry.
With a complex task of re-imagining the format and style of our magazine and website, we were seeking an innovative, reliable writer to help us get the message just right. Having worked with Jamie before he was my first choice for the project. Jamie came up with straplines, headers and key messaging that we used across our various media platforms. I’m happy to recommend Jamie”Lucy Howard - Subscriptions Manager, Campaign Magazine at Haymarket Publishing